Things to learn for mobile manufacturers from Oneplus

This startup company has gained fans all over the world.People are preferring the phones from Oneplus more than other phones from other manufacturers.So,how could Oneplus do it?

Making it affordable

This is one of the main strategy that Oneplus has been following since it started functioning.If the gadget is affordable and high ended,people will throng and buy more products.Who will stop from buying a high ended phone at $200-$300?This way Oneplus has gained a lot of fame due to which the company is motivated to build more and more.

Minimize profits to build a brand

Oneplus is not concentrating on making profits at present.Instead,it is working on making affordability so that everyone can afford the phones.
Profits can come once the brand is recognized.Actions suggest that the company is not concentrating on making profits at present.

Making customers into fans

 The strategy of Oneplus is to make its customers its fans.With its affordable gadget and not compromising ability,Oneplus has gained a lot of fans from its own customers.After all,the phones was designed with public in mind.

Social Media

Gone those days of advertisement on TVs or any mainstream advertisements.The world of social media and the online campaign has changed the whole scenario.Since day 1,Oneplus has been advertising and hyping on it products.Words quickly spread and this way it has gained a lot of followers.